Local & European Elections 2014: With the 2014 Local and European Elections fast approaching, preparation over the next few months is essential. Women for Election recognise that ongoing support is vital as we lead into campaign mode. And so, we bring you a series of masterclasses with some of Ireland’s top experts in their fields to enable you to continue to build skills in critical areas.

Communicating with the Media

Date: 04.02.2014: Time: 10am – 2pm
Sarah McInerney and Frank Miller: 
 A positive working relationship with media is essential for any candidate. Learn from Sarah McInerney, who has been Political Correspondent of The Sunday Times since 2008 and with the Sunday Tribune for five years previous, on how best to interact with the print media to ensure that you develop a positive relationship with media and communicate your message effectively. A picture says a thousand words and no one knows this better than Frank Miller, photography editor of the Irish Times. Frank will share his expertise and best advise candidates on their photography opportunities.

More about Sarah:

Sarah is a regular contributor to radio and television, with weekly contributions to shows such as Morning Ireland, Drivetime and Tonight with Vincent Browne and will guide you in understanding how the media works, and what makes interesting news for them.During her time with The Sunday Times and Sunday Tribune, Sarah wrote a non-fiction book about women who have been murdered in the Dublin/Wicklow Mountains, called Where No-one Can Hear you Scream. Sarah graduated from Dublin City University with a BA in Journalism.

More about Frank: 

Frank Miller is the picture editor and staff photographer at The Irish Times. Frank has covered a wide range of domestic and foreign assignments for the newspaper and is a three-times winner of the overall AIB/ PPAI Photojournalist of the Year Award. His foreign assignments have included the Diana funeral, flooding in Sudan, the Kurdish crisis in Iran/Iraq after the first gulf war, the genocide in Rwanda, the plight of the Palestinians in Lebanon, ethical tourism issues in Cambodia. His recent coverage of the situation of the minority Hmong ethnic group in the extreme north of Vietnam resulted in an exhibition in the Irish Aid centre in Dublin and in the Dublin Central Library as part of the PhotoIreland Festival.

Using your voice

Date: 24.02.2014:
Time: 10am – 2pm

Fiona Kearns: Your voice and message is your most important tool leading up to the election and public speaking can be testing. Building public speaking experience can be initially challenging but practice makes perfect! This highly practical workshop will leave you better placed to optimise your communication. Join Public Speaking expert Fiona Kearns who will guide you, ensuring that you maximise your speaking opportunities and and effectively communicate your message.

More about Fiona:

Fiona has been engaged by Common Purpose Ireland, Dublin Business School, QED Training & Dress for Success Dublin as guest lecturer & mentor for leadership, change & communication programmes. She is a graduate of the Women for Election EQUIP programme, Ireland’s first Political campaign school. She is a keen speaker and is founder of Uncensored Speakers, Immediate Past President of Dublin Toastmasters and 2013 Contest Chair of International Speech Contest final of UK & Ireland. Fiona is past President of Dublin Toastmasters, founder of UnCensored Speakers & has been an active member in Toastmasters for a number of years while also being a is a licensed Master Practitioner of Neuro Linguistic Programming & FETAC certified trainer & facilitator.

Quick thinking on your feet!

Date: 04.02.2014: Time: 10am – 2pm
Valerie Pierce:
Ever thought “I should have said THAT!”: 
Valerie Pierce (MA Phil, MSc Executive Coaching), described by the Irish Times as “a modern philosopher in the market place” will deliver Quick Thinking on Your Feet. Designed to provide candidates with the tools to think quickly on their feet; produce clear, persuasive arguments under pressure; use cool logic in hot situations; and distinguish passion from emotion in decision-making, this workshop will help you avoid those situations where you think of exactly what to say just after the moment has passed.Your electoral success depends on you – the candidate – getting out to voters and convincing them that you are the best person for the job. At resident’s meetings, party briefings, community events and on doorsteps you must make your best impression. You may just have one chance.

More about Valerie:

Valerie began her career as a training consultant in 1990 whilst carrying out postgraduate research at Bristol University. At that time she devised the first Clear and Critical Thinking Courses for Managers in both the public sector and private industry. Clear Thinking based courses are different from other ‘Skills Development’ and ‘Personal Training’ Courses. They do not attempt to motivate behaviour. Better work practices are brought about through better thinking, Valerie’s training programmes focus on strengthening thinking techniques and improving work productivity.

Good governance for your campaign

Date: 26.02.2014: Time: 10am – 2pm
Joe Lavelle:

As a candidate it is vital that your election finances are in order, but it is not your job to manage them.  This workshop, designed for candidates and fundraising/finance managers, will outline the legislation governing this year’s local elections, work through the rules relating to political donations and election expenditure, and provide best practice guidelines on managing your election finances in a transparent fashion. Rigorous financial management is a critical component of any election campaign and this workshop is a smart investment for any savvy candidate.

More about Joe:

An NUI graduate of economics and history, Joe is a Chartered Accountant with over eleven years’ professional services experience with FGS and Deloitte specialising in financial advisory, strategic business planning, regulatory compliance and risk management across all sectors. Joe served as Finance Director to Fianna Fáil for over two years covering General Election 2007 where he successfully advised and guided election candidates and their agents on the Electoral Acts, election campaign planning and financial management including the development of efficient financing methods and funding strategies.

Cost per masterclass: €50 – Former participant,  €75 – First-time participant

A light lunch is included as part of each package.

For further information contact Jennifer at inspire@womenforelection.ie

(Please note a limit of two masterclasses per person applies)

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